Texas U.S. Senate 2026: more than $153 million in advertising by mid-September
How much has been spent, as reported with a named source, and where the proposed debates stood at the latest report. Figures are as published by the linked outlets; we do not estimate or project.
- “As of mid-September, AdImpact found collective spending on advertising by the two candidates' campaigns and the outside groups supporting them totaled more than $153 million.” — Houston Public Media — “Paxton-Talarico contest on course to demolish Texas record for campaign spending in a U.S. Senate election” · published Sep 28, 2026
- “Driving the news: On Wednesday, Texas PAC filed an FEC report showing the group had just spent more than $61.4 million in two days on ads and other activities for Paxton and against Talarico.” — Axios — “PAC spent $131 million in 17 days to rescue Paxton in Texas Senate race” · published Oct 1, 2026
- “Democrats backing Talarico are unlikely to come close to the spending by Paxton-backed groups, but they're stepping up their spending plans on the Democrat's behalf.” — Axios — “PAC spent $131 million in 17 days to rescue Paxton in Texas Senate race” · published Oct 1, 2026
- “But Paxton had not committed to any debates as of Thursday. WFAA, whose debate invitation Talarico accepted, reported Tuesday that Paxton’s campaign had not responded to messages since Aug. 24 after communicating with station management “for weeks to organize a potential debate.”” — The Texas Tribune — “James Talarico challenges Ken Paxton to Fox News debate” · published Sep 24, 2026